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16 September 2025

Leather Working Group publishes new membership guidance for brands

Leather Working Group has released a new guide about how brands should communicate their LWG membership more clearly and responsibly.

 

As Leather Working Group members, brands can share their commitment to considered leather sourcing and dedication to continuous improvement in their leather supply chains. 

The Leather Working Group Membership Claims Guidance document provides information about how to talk about LWG membership in a way that reflects support for the Group’s mission, outlining how to use the new Member logo and helping consumers understand how this membership supports better environmental practices and greater transparency across the leather industry.

We have a dedicated page for membership and certification claims – please click here to read it in full

Continue reading to learn more about the new guidance and why it has been introduced. 

 

What is it?

The membership claims guidance provides a clear focus on how brands should communicate their Leather Working Group membership to avoid confusion with product claims and build consumer trust. It introduces:

  • A new membership logo that's distinct from any product-related marks to communicate a brand’s commitment to continuous improvement
  • A stylised QR code for use on marketing materials and packaging that's linked to a mobile-optimised consumer landing page that communicates the values of LWG membership and allows consumers to verify membership directly

What’s different?

This new approach clarifies the difference between being an Leather Working Group member and making sustainability claims about products.

It includes:

  • A new membership logo, QR code, and consumer page to reduce the risk of misuse or misinterpretation
  • Updated membership terms and conditions to include the new guidance

 

Where members can get it

The membership claims guide and logos can be downloaded from the User Area of the website.

 

Not a member? Click here to check how your brand can join Leather Working Group